To Citizens
We see Social Media as a tool for citizen participation in governmental services and communication.
As there is a shift away from the traditional model of governmental service delivery, the facilitating government now adopts concepts as e-inclusion, civic participation, multi-channel communication and crowd-sourcing. It seems that the traditional top-down view is exchanged for a bottom-up approach in all the aspects the relation between government and citizens.
By integrating social media into citizen-led service delivery we want to:
- drive inclusion
- optimise two-way communication
- envision communication strategies
- initiate crowd-sourcing pilots
- develop citizen-centric websites and mobile apps
- learn governmental institutions to listen via social media channels
